Nabati Plant Eggz
SOCIAL ADS
How do you like your eggs?
It’s a question even those following a plant-based diet could relate to with the launch of Nabati Plant Eggz. We introduced this worry-free liquid egg substitute with a series of ads across popular social media platforms.
To raise awareness for Plant Eggz, we drew on insight that consumers following plant-based diets, and especially those with food sensitivities, spend more time reading labels and finding substitutions for popular ingredients. Echoing Nabati’s brand promise to lead the evolution of food with delicious plant-based foods, I focused on establishing Plant Eggz as a worry-free egg substitute that’s just as versatile as the real thing.
